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ecommerce

Why Do You Need a Custom E-Commerce Store? 640 426 ImplicitPay CO

Why Do You Need a Custom E-Commerce Store?

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In the world of e-commerce, uniqueness rules over others. The e-commerce industry grows rapidly as everyone wants to open a store online to sell unique products. Even teenagers are also showing interest in start-ups with setting up a store online. Among the many fields, fashion products and accessories find a huge business. But, the competition is strict. You will get a new company every day promoting their online stores. So, a customization option is a needed feature if you want to make your store look different. Not only does it add a unique look, but it also gives your store essential personalized functions for your consumers.

There are many e-commerce platforms that allow you to build a store online quickly, including BigCommerce, Shopify, WooCommerce, and more. These platforms have their share of advantages and disadvantages. But, BigCommerce is performing well when it comes to offering a customized store to clients. These stores come up with a huge benefit to grab your consumers’ attention. The below-mentioned factors describe why you need a custom e-commerce website.

Customize your products as per the interest:

Your aim of e-store is to meet your consumers’ demands. This can only be served by a custom online shop. If you have a store of fashionable dresses, you need some personalized filter options like sizes, colors, and fonts to help buyers. If you copy a template, it will not fulfill your all requirement. Since variables are different, you need some special features to mention them. Remember that a well-structured store serves people in the best way and is successful in retaining consumer’s interest.

Store for your unique shipping option:

These days, most of the business stores offer a variety of products that need different shipping options. Your consumers will be happy to get their favorite name for their order shipments. Only a unique store designed consciously will offer such benefits. You can choose BigCommerce platform for designing a store that can easily be changed as per your requirements.

A custom e-store for multiple vendors:

You may be working with multiple vendors and everyone has a different requirements. So, customize options help them use the best way to ship their products. When you have many vendors, your profit earning goal also enlarges. If the services are satisfying for your partners, getting success will be easier.

A store that offers promo-codes and discounts:

Discounts and promo-codes lure audience the most. With a custom e-commerce store, you can plan unique promo codes on the purchase. In e-commerce industry, this move has been recognized as an attractive step. When you design a customized store, you can generate as many discounts as your business needs.

Integrate your store with backend software support:

Backend software is necessary for performing many functions. Integrate the software with the store and easily do some complex works. You may need a software support for tracking your order. So, always opt for a customizable store that allows you to use features of your demands.

Different needs of your customers:

The requirements of consumers are different. While some want an easy purchase, some love to visit an organized store with products in a right place. As people make a purchase decision after several visits, you have to give priority to their wishes.

Need different credit card processors:

Pre-built themes do not always process all credit cards. It may disappoint your buyers and can be a reason for leaving your pages without any action. Add different credit card processors so that you can make your customers happy.

Security concerns:

You have to make your store secure if you want more and more consumers. When the talk is about e-commerce, security issue holds a major importance. You should take a strict step to protect consumers’ confidential data and the payment card details. When you opt for a custom e-commerce store, your store will get boosted with such necessary details.

Managing inventory is important:

An inventory management is a prime concern for all e-commerce companies. When you have a healthy amount of stocks, your company will also run well. To maintain this critical concern, you need to connect vendors with the inventory management system. When your product inventory is running low, the system will generate the order and send it to the vendors automatically.

BigCommerce offers you an easy customize option to help your buyers find products and buy them quickly. Visitors can use a filter option to sort products. This e-commerce platform presents a customer-friendly catalog to buyers.

It is important to have a customize store for you. It helps you with a better exposure and a better profit option. Choose your platform, on which you want to build your store.

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Source by Vikash Singh

7 eCommerce Trends That You Might Be Missing Out 640 426 ImplicitPay CO

7 eCommerce Trends That You Might Be Missing Out

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Over more than half of the world’s population now love to shop online by sitting at their cozy bed or armchair. The boom of eCommerce has clearly brought some huge remarkable changes in the retail segment and in consumers’ buying behaviours. For you as well as all other retail enterprises, it is no longer a choice to have an online storefront. Rather, it’s imperative to stay in the game. However, for those who already own a vibrant store, it isn’t an easy at all. There are many alike retailers getting into the scene every day. So, what is important for the existing players in the market is to keep them updated with the latest trends being unleashed by eCommerce evolution every year.

If you have a reigning position in the online retail market, then do not miss out the following trends that eCommerce sector is pushing out presently.

Increased mobile use

“The future of eCommerce will be ruled by mobiles” studies have revealed. With a hefty proportion of consumers now tapping into their phone’s screens to place orders instead of logging into the site via their desktops. Further, with Google’s announcement on the ranking algorithm that it would count on the mobile responsiveness of a site, there was even a greater push in the mobile purchases via an app that is site’s exact replication.

Voice Purchases in on rise

While the smartphones are recently being integrated with voice assistants, eCommerce has a great scope to leverage that to offer more personalised shopping experiences. The voice assistants help users to execute different tasks on the phone by speaking it. So, an eCommerce app can deploy it too so buyers can search products just by voicing their wants.

More enhanced fulfillment and payment options

Apart from flexible shipping options, like free-shipping within a specific distance or above a certain order amount, eCommerce owners are offering more lucrative fulfilment to beat out the competition. They are coming up the premium shipping options like same-day delivery, speedy delivery., order-pickup from in-stores and so forth. On the payment side, new options unravelled like Purchase now-Pay Later, e-Wallet, Mobile pay, etc. Thus, on an obvious note, you need to consider them too for securing your position in the market.

Chatbots along with Messenger feature

Chatbots that helps in personalised interaction via the messenger will be on rise in eCommerce segment. Retailers are using them to send out personalised marketing content, recommend product purchases, and notify on deals or coupon offers. Furthermore, with Chatbots, retailers can pay heed to customers service requests or queries any time and get them solved instantly. With increasing relevance of personalisation in eCommerce, Chatbots trend is sure to grow more prominent.

Omnipresence

It’s 2018 where mobile presence has overshadowed everything else in the world. Hundreds of range of mobile devices with different OS platforms are being used by people to search for things online. So, it won’t be any more fruitful for the eCommerce businesses to just target only particular devices. They have to target all, from smartphones to iPhones, tablets to laptops and desktops.

Video integrations along with AR

Popular eCommerce giants have already pushed forth this trend. They are using up videos to showcase products or demonstrate their uses. Besides, some are also toying with the concept of Augmented Reality where users can try a product virtually on screens.

Storytelling that captivates viewers more

Well, in eCommerce marketing, storytelling nowadays goes well to lure visitors to buy because that directly links their lifestyle to the brand. It pinches the emotions of the buyers. Different stats, consumption tips or habits will help in making a difference in the perception of individuals.

That was all for now! The retailers who consider themselves to be a stronger player in the market, need to quickly grasp one or few of these trends as fast as possible before time runs out.

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Source by Rob Stephen

4 Categories of Ecommerce 638 640 ImplicitPay CO

4 Categories of Ecommerce

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Ecommerce or electronic commerce is transactions or other terms of sale that are performed electronically. This involves purchasing, selling, and exchange of goods or services for the exchange of money using computer networks such as the Internet. Opposing to the popular belief, ecommerce does not only exist on the web. In fact, ecommerce already existed and do well in business-to-business transaction since the 70s via EDI (Electronic Data Interchange) through VANs (Value-Added Networks). Ecommerce can be further broken into four main categories B2B, B2C, C2B, and C2C.

• B2B (Business-to-Business)

B2B definitely deals with companies who are doing business with each other. An example of this is manufacturers who are selling their product to distributors, and the wholesalers are selling it to retailers. Thus, the pricing can be based on the number of orders and is frequently up for grabs.

• B2C (Business-to-Consumer)

Business-to-consumer typically involves selling products and services to the general public or consumers through the use of catalogs utilizing shopping cart software. B2B can easily earn a lot of money; on the other hand, B2C is what really in mind in an average customer when it comes to the ecommerce as whole. With the help of ecommerce, you can easily purchase many things at time without having human interaction. An example of these if you are having hard time finding a book, when you need to purchase a customized, high-end computer system, or finding a first class, all-inclusive trip to a tropical paradise island. Thus, ecommerce can help you purchase the products all at the same time.

• C2B (Consumer-to-Business)

An example of C2B is when a consumer posts his projects or assignments in the Internet and web site. The consumer sets a budget online where within hours many companies reviews the requirements needed by the consumer and then bid on the project. It empowers the customers around the globe by providing the meeting ground and platform for that certain transaction.

• C2C (Consumer-to-Consumer)

A very good example for C2C is the eBay. It is where consumers sell their products to other consumers through bidding. Thus, the one who bids the highest can buy the product. Another example is the sites offering free classified ads, auctions, and forums where consumers can buy and sell products to other consumers. They use PayPal as a tool for online payment system where they can send and receive money with ease through online.

There is another form of ecommerce which is the B2E or Business-to-Employee ecommerce. Here, companies are using internal networks to offer their employees products and services online. It may not be necessarily online on the Web.

The other forms of ecommerce are the G2G (Government-to-Government), G2E (Government-to-Employee), G2B (Government-to-Business), B2G (Business-to Government), G2C (Government-to-Citizen), C2G (Citizen-to-Government). These transactions involves mainly with the government, from procurement to filing taxes to business registration to renewing license. There are still plenty of other categories that exist but then they tend to be superfluous.

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Source by Tina L Douglas

Shopify – A Boom to the Ecommerce Industry 640 352 ImplicitPay CO

Shopify – A Boom to the Ecommerce Industry

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SHOPIFY, a Canadian based eCommerce company with its headquarter situated in Ottawa, Ontario is worldwide famous for its proprietary eCommerce platform establishment for online stores, eCommerce sites and retail point-of-sale systems.

With the launch of Shopify in the market in 2004 and integrating advanced features in this platform till date, the days are gone of having to worry about all the head-scratching issues and works that comes with setting up a website right from scratch, that too just to run our own online store.

Shopify undoubtedly is one of the most popular choices among the customers to set up their online store. It offers tons of valuable extensions, and its ace in the sleeve – the simplicity of interaction.

WHY SHOPIFY IS WORLDWIDE FAMOUS:

No doubt, Shopify is famous worldwide, but let us have a look at the points that prove these words valid:

Shopify Is A Fully Hosted E-commerce Platform:

Talking about the features of Shopify, the first comes out to be, Shopify serves as a fully hosted eCommerce platform. This means we no longer have to have a separate payment integration method, site content management, and web hosting. All these come in the same pack and all we need to do is to provide our customers products and services.

Great Customer Support:

This point serves as one if the best feature of Shopify! Shopify’s great customer support dramatically not solves the problems that can arise when having to learn a new system but also reduces the stress of the customers.

It is unique as it offers chat, Email along with 24/7 phone support enabling us to actually speak to someone in our moment of need, rather than leaving us to pull your hair in frustration!

Functionality:

The functionality of the Shopify is so advanced that it provides us with an app/plugin style platform which allows us to download, install and fully customize the website and provides the surety to enhance the sales and leverage on social media.

Not only this but; Shopify also provides us with features such as accounting, inventory management along with business reporting. We can even add email autoresponder integrations which can help us to automate and run our business on autopilot!

Marketing Capabilities:

Shopify provides us with ultimate marketing capabilities such as detailed data analysis and marketing abilities. This basically includes a built-in blog for us to write blog posts and create content to market your products. As blogging can be one of the fastest ways to increase our online visibility and boost our website SEO rankings, helping us to drive customers to our website.

Shopify also allows us to create quick and simple website landing pages which can directly attract the customers towards our business. It simply the things by using tools like Google AdWords and Fb Advertising and allowing customers to easily make purchases.

Other effective marketing features include the Abandoned Cart Recovery feature where we can get Shopify to send a targeted email to the site users who for whatever reason ended up abandoning their cart that too after almost completing a purchase.

WHY CHOOSE SHOPIFY FOR E-COMMERCE STORE SETUPS?

With most platforms, when we want to develop an eCommerce site, we are going to spend many days to develop the site as per our expectations but Shopify shows the points of figuring out how to use time efficiently with its advanced features. With Shopify, it’s all pretty much intuitive and attractive.

Shopify is an incredibly reliable platform. This platform, for example, brings, even more, options and features for our marketing operations to run as they should but in much effective manner.

The main point because of which Shopify gains all the attention in developing eCommerce site is; Shopify allows us to have full control over the appearance and setup of our store and Shopify truly is great as it is one of the CHEAPEST, fully integrated and fully hosted website solutions.

Basically, SHOPIFY LETS US FOCUS ON WHAT’S IMPORTANT IN RUNNING OUR BUSINESS! Now if you’re struggling with understanding what website hosting is or even how websites work; or if you are concerned and thinking about getting your eCommerce site developed, you are welcomed to Shopify development company.

CONCLUSION:

2019 is the year of action. This is the year to give a great head start to your thoughts on developing a perfect eCommerce site and to convert your thoughts, ideas, and dreams to reality.

So, in order to turn thoughts into reality, you can get in touch with an eCommerce development company and can know the further features and can know about their insights on maintaining an eCommerce site based on renowned “SHOPIFY” platform.

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Source by Rahul Sharma

How to Overcome the E-Commerce Catalogue Management Challenges? 640 426 ImplicitPay CO

How to Overcome the E-Commerce Catalogue Management Challenges?

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Are you facing difficulty in managing the product catalog at your e-store? Are you unable to maintain product data on a timely basis? If the answer to these questions is “Yes”, one thing can help you lead the market and compete with the online retail world. That’s a systematic approach towards e-commerce catalog management.

catalog management is important as it not only helps the store owners but the customers as well. It can make the life of merchants easier and they can promote their product sales. For customers, they get a continuous update about the product information thereby helping them to make a correct purchase decision. So, a product catalog has the ability to make or break a business. This makes it crucial to have it for your business.

This was just an example. There are various challenges that a business faces with its product catalog management. Let us learn about the problems and the ways to rectify them.

Non-Updated Products

Let’s say you have more than 1000 products at your e-store. It becomes very difficult to update the details of each and every product at your e-store. It is even more chaotic to update the product price variations and other details in order to streamline other online retailers in the e-commerce arena. If you don’t modify the information, it can mislead your customers. Result? You lose customers and face business losses.

A product catalog management can save your time and refurbish the product related information as per the pre-defined standards. So, the next time your customers view the catalog, they get to know the new prices and updated information. That will help them to decide its uses and make a purchase decision.

Haphazard Product Listing

Would you be able to locate your favorite book from an online library if the books were maintained in a haphazard manner? “Never”. Same goes for your online store. The online store resembles a jungle with everything scattered over places. If the customers are not able to locate the products they desire, they would not turn to your store to buy any product. Eventually, you will land up making losses for your e-store. So, how would you overcome this issue?

Most of the e-store owners opt for catalog management system. This system helps in indexing the products with their images and information in proper manner. This is the key to the success of your online store. If the customers are able to easily locate the products they are looking for, the sales of the store will eventually improve.

Unorganized Product Data

If you want to attract customers to your e-store, it’s necessary you are well equipped with unique product information. This helps the customers to easily get information about the products through search engines. Hence, it is advisable to avoid duplicate content on similar products as they hinder the SEO ranking for your store products. Moreover, consistent data on product over your entire store aids in attracting more customers to the store.

It often happens that we erroneously pen down faulty product information leading to irate customers. Therefore, it is better to acquire e-commerce catalog management services from any reputed organization. It ensures that your product pages have unique, relevant, and creative content. It also maintains a consistent flow of data removing manual errors.

Product Image Editing

“Images compliment words.” So, to get higher conversion rates for your store products, visual presentation becomes important. Creative product sheets, specific effects added to the product images – all this adds an extra appeal to your products. But, this process is a time consuming one.

Therefore, you should be smart enough to affix a catalog management system to your e-store. It fulfills this work quickly and efficiently. This system helps in placing images matching the product. It has a tool that permits you to edit the image. Moreover, you can input a variety of colors, font, font effects, background and make it as alluring as possible.

Festival Deals

If you facing difficulties managing so many products at your e-store, imagine how difficult it would be to manage your products during festival days. These are the days when you would want to introduce new deals to your customers. You might need to design banners, put discount prices, etc.

At this juncture, an ecommerce catalog management acts as a savior. It helps you design informative designer banners and helps to update the product catalog with discounted prices. Your customers can then make a buying decision knowing the updated information and festival discount offers.

Winding Up

This is how you can optimize product catalog management and overcome product related challenges. It helps you achieve skyrocketing sales in less time. So, what are you waiting for? Just implement it for your e-store and achieve systematized product management.

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Source by Maulik D Shah

Top Ten E-Commerce Payment Gateways 640 455 ImplicitPay CO

Top Ten E-Commerce Payment Gateways

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Payment gateways are third-party facilitators that allow you to acknowledge payments from your clients online. A payment gateway will usually have a selection of payment alternatives, which include:

  • Cash cards
  • Credit Card/Debit Cards
  • Net-banking

When the client wants to pay from an online store, he can select the option which he gets most suitable and pay you. In a way, the payment gateway operates as a bridge connecting your bank and store to enable the shopper to carry out shopping without any hassle. In place for the service, the payment gateway claims their fee from you through a Transaction Discount Rate (TDR) on the transaction amount.

Online payment gateways are essential, if your business relies on an E-commerce website and require collecting finances on the website in lieu of services or products obtainable to process the payment made by your clients. This assists customers to pay without difficulty, and later on the seller/supplier/manufacturer can access the cash paid by the client/shopper either or ask for a check or withdraw from their bank account.

Below are the common and main top ten E-commerce payment processors in the world:

1. PayPal

This is a top-tier payment acquirer and most popular worldwide. In 2011, PayPal was able to do 4 billion USD transactions in terms of payments.

2. Authorize.Net

It became well-liked in 1996 and ever since it has conducted funds transactions amounting to billions. To register an account, you need to pay a one-time startup fee of $99, monthly charges amounting to $20 and $0.10 for every transaction.

3. Braintree

There are no setup cost for merchant account service and online payment processor. The transaction fee per every transaction includes 2.9% + $0.03 for the qualified cardholders.

4. Sage Pay

There are more than 40,000 businesses using Sage Pay because it is believed to deliver secure payment services. It is reported every month that this payment gateway can process up to millions of transaction payments.

5. Google Checkout

The account is connected to a Google profile enabling Internet users to pay for services and purchase the products online.

6. Amazon Payment

This payment processor was initiated in 2007. This is a product of Amazon.com, which enables account owners to send money via ACH and receive funds using Amazon API. The transaction fee ranges around 2.0% + $0.03 for transactions above $10 while payment below $10, the transaction fee is 5.0% + $0.05.

7. WePay

This payment gateway is used for taking in payments for products, donations, event tickets, etc. It has no setup fee or monthly charges.

8. 2CheckOut

2CO or 2CheckOut allows users to receive PayPal payments and credit card payments. It also provides recurring billing facilities, shopping cart stores and international payments.

9. Dwolla

It transacts and processes 1 million USD payments daily. The transaction fee or charges are not less than $10.

10. Moneybookers (Skrill)

This is the simplest payment processor with more than 120,000 merchants worldwide with 41 different currencies and 100 payment options.

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Source by Ahmad Wali

Benefits of E-Commerce in Modern Times 960 640 ImplicitPay CO

Benefits of E-Commerce in Modern Times

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In the last era, we have seen E-Commerce websites working on the Internet. Every businessman is looking to have an online store where they can sell their range of products and services by expanding the requirement for the E-Commerce industry. One can get a lot of benefits by opting for E-Commerce as it delivers a comprehensive range of benefits to retailers and merchants.

It benefits your company

It goes without saying that your company is your priority in this case; but without satisfied customers, there won’t be a successful company – which means that everything goes hand in hand.

The benefits your business will experience if you invest in an E-Commerce website for it are abundant. First of all, think about how expensive it is to rent out a shop space where your shop is well seen and in a prime area. If you have your shop online, anyone can see it; not only the people who happen to walk past it. This benefit saves you and your business plenty of money. We’re not saying that you should give up having a floor shop altogether, but it certainly saves you from having to rent out something extravagant in an expensive area or shopping center.

Low Operational Costs

To generate an E-Commerce website requires very little capital investment compared to purchasing business premises. The difficulty with ‘physical’ business premises is that there is a need for high visibility and the location will always be a key issue. The design and development of an E-Commerce website can be a comparatively moderate investment relative to a business’s turnover. The potential to save money on personnel as checkout, payments, delivery and all over operational processes can be fully automated in the E-Commerce website.

Convenience & Easiness

E-Commerce becomes one of the preferred ways of shopping as they enjoy they are online in today’s the world, because of its easiness and convenience. They are allowed to buy products or services from their home at any time of day or night.

The best thing about it is buying options that are quick, convenient and user-friendly with the ability to transfer funds online. The consumers can save their lots of time as well as money by searching their products easily and making purchasing online.

Selling Products globally

If you are running a store, it will be bounded to the geographical region for which you can provide service, but on the other hand with an E-Commerce website, you can sell your goods and services globally. Additionally, the remaining limitation of geography has dissolved by m-commerce that is also known as mobile commerce.

Expand Customer Reach

E-Commerce provides new channels for you to reach more customers. Whether you’re just starting out or an existing seller, there are new customers to serve.

Existing brick and mortar sellers can be limited by their location. Customers must travel to visit your store. With E-Commerce, you can sell to customers anywhere, anytime. This allows you to serve customers across or internationally.

Minimal Barriers To Entry

Any new or existing business has the ability to create and run a successful E-Commerce website. The technology is in position for any business to hold the Internet and enjoy the many benefits which E-Commerce offers. As discussed, the costs of running such a business are minimal and the initial investment is moderately low. Many of the barriers which are associated with having a physical business location are removed and a business only has to concentrate its efforts on creating a service which addresses the needs of its customers. At IT companies, we specialize in E-Commerce solutions and would welcome the opportunity to discuss your requirements.

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Source by Jasmeen Kaur

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